Seeking opportunities to learn, gain new skills and solve complex problems. It is safe to say I am never without a side project.
Currently I work as an Interaction Designer at Method, focusing on projects and designing products in the education and government space. Previously, I was an amatuer farm hand in the foothills of the Sierra Nevadas, a Product Designer at IBM in Austin, TX and a communication design student at Carnegie Mellon University in Pittsburgh, PA.
Outlined user stories, key flows and prototypes for testing and the development of a national career development and talent management product. Designed research protocol, conducted user interviews and field studies to develop prioritized archetypes, user journeys to inform the development of a national product and education platform. Conducted content audit and facilitated workshops for product framing and concept generation.
Designed to support IBM’s scaling user-centered product strategy. Projects included the IBM Design Language, IBM Design Thinking and IBM Design Research properties. Led the design of a flexible type and spacing system for IBM Design Thinking site and future ibm.com/design properties to streamline future content creation. Researched and led update to studio wayfinding system, contributed to the IBM Design Language site and conducted research at the request of the Chairman.
Designed an administrative and consumer platform for the ordering and management of a growing bakery. Conducted interviews, developed wireframes, and hi fidelity deliverables for the consumer shopping, vendor ordering, and administrator management experiences. Updated brand for web and in-store products.
Crafted and conducted the research protocol, which included think alouds and mental model sketching with non-technical participants, to inform and frame research of users' perceptions and habits around online privacy and safety. Research findings have implications for the design of new interfaces and interaction techniques for controlling personal information online and informing larger policy. Final report published at Carnegie Mellon University and study recently received funding from the National Science Foundation.
Created cohesive experience from brand and product discovery to purchase through close collaboration with Development and Social Media Teams. Preserved of brand integrity on website and blog, including section images, fit and look guides, promotions and emails.
© Kate Mashek 2016